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Martha Stewart Reveals the Drugstore Beauty Product Behind Her Glowy Swimsuit Cover

It stuns on the face and body.
January 23, 2024

In case you missed it, the internet’s favorite coastal grandmother uses L’Oréal Paris True Match Lumi Glotion Natural Glow Enhancer to achieve her luminous, unbothered glow. That’s right, Emmy Award-winning TV host, cooking queen and homemaker extraordinaire, Martha Stewart graced Sports Illustrated swimsuit cover at 81, in True Match Lumi Glotion Natural Glow Enhancer to achieve her dreamy, luminous skin. Celebrity makeup artist, Nicole Daisy Toy, revealed to People that this mega-affordable drugstore glow primer (which also happens to be TikToker, Alix’s Earle’s makeup fave) is her secret weapon to achieving Stewart’s post-facial, dewy skin and shimmering body glow.
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“I use [Lumi Glotion] every day on her,” Toy reveals. “I go through a tube every week. It's how she gets that dewy look like she just got a facial.” For the cover, Toy prioritized Stewart’s skin and aimed for a bronzy, glowy makeup look to showcase her ageless beauty and gorgeous complexion. Her tousled strands and white swimsuit pair perfectly with her look and the star of the show has got to be her lit-from-within glow.

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4 Ways to Use True Match Lumi Glotion Natural Glow Enhancer

The L’Oréal Paris True Match Lumi Glotion Natural Glow Enhancer comes in four shades: deep, medium, light and fair, to suit all skin tones and undertones. With finely milled shimmer and a formula that includes glycerin and shea butter, it offers 24 hour hydration and luminosity without ever appearing chunky or glittery on the skin. Martha Stewart loves it and so does everyone else; one tube of Lumi Glotion is sold every 20 seconds (according to a NielsenIQ report).

The best part is you can find it at the drugstore and for less than $20, because contrary to popular belief, you don’t have to spend a lot to look like a million bucks. Here's how you can wear Lumi Glotion to get Stewart's radiant glow:


1. On It's Own
Wear it alone when you want to go foundation free while still giving your complexion oil-free brilliance.

 

2. Mixed Into Foundation

Mix it into your foundation or use it under makeup to give your foundation some luminosity.

 

3. As Face Highlighter

Wear it on the cheekbones and other high points of your face like highlighter. It'll add some warmth and glimmer to your face when the light hits those spots.

 

4. As Body Shimmer

Slather it on your arms, legs and body for gorgeous, glowy skin that looks like you just got back from vacation.

 

Pro tip: Mix Lumi Glotion into your SPF this summer to amplify your glow at the beach or pool.


Next: Elnett Hairspray Makes Its Re-Debut at the Cannes Film Festival


Photo Design: Sarah Duvivier

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