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Answering Google's Top Trending Beauty Questions

January 25, 2019

If your mind is filled with a myriad of beauty questions, you aren’t alone. In fact, at the close of 2018, Google released a list of the top ten, most-searched beauty questions. Take a look, and you’re sure to see that the questions you’ve been curious about are top of mind for others, too. Here, we’re sharing the answers to each of Google’s biggest beauty questions of 2018—covering everything from trendy false lashes and gluing your eyebrows to hair color ideas—so you can put an end to all your queries at once.

1. How to Apply Magnetic Lashes

You’re an old pro at applying false lash strips, now all that’s left to learn about is the trendiest lash type: magnetic lashes. Over the past 12 months or so, magnetic lashes have made quite the name for themselves on the beauty scene, and that’s why Google’s most-searched beauty question last year was about how to apply magnetic lashes.

Lucky for you, and everyone searching for the answer to this question, applying magnetic lashes isn’t terribly difficult. The lashes involve two strips of fake lashes, one that will go above your natural lashes and one for below. Instead of using lash glue to apply them, each strip has a magnet that holds them in place.

Learn more from our article, How to Apply Magnetic Lashes.

2. What is a Lash Lift?

Do you remember when everyone in the ‘80s was rocking a perm? Well, a lash lift is a similar concept, except it's for your eyelashes. A lash lift is a professional beauty service where your lashes are semi-permanently curled, meaning you don’t have to break out your eyelash curler every day. As a lash lift alternative, you can also use a mascara that gives a lash lift effect. The L’Oréal Paris Unlimited Lash Lifting and Lengthening Washable Mascara, which features a bendable wand that helps stretch, lengthen, and lift lashes, fits the bill.

Learn more from our article, How to Get a Lash Lift Effect.

3. How to Remove Individual Lashes

Clearly, 2018 was the year of the lash, since everyone was also trying to find out how individual lashes work. Specifically, there are questions surrounding how exactly one can remove individual lashes after using them for an amazing lash look. The answer isn’t much different to how you remove a full strip of false lashes. Use a gentle makeup remover to dissolve the glue you used to adhere the lashes and be careful not to rub your eyes—the lashes should lift right off without much effort or force.

Learn more from our article, How to Apply and Remove Individual Lashes.

4. What Hair Color Looks Best on Me?

The truth is, the biggest hair color trend of the moment may not suit you—as tragic as that may be. And of course, we all want to know whether a hair color will look amazing on us before we take that plunge and dye our hair—that’s why everyone is searching “what hair color looks best on me?”. Thankfully, you don’t need to guess the hair color that will be most flattering on you. Rather, you can take your skin tone into consideration and consult a hair color chart for help. The basic rule of thumb is that those with warm undertones should stick with warm hair colors, and those with cool-toned skin should rock cool hair colors.

Learn more from our article, How to Find the Best Hair Color for Your Skin Tone.

5. How to Do a Cat Eye

The cat eye is a classic makeup look that practically everyone looks amazing in, but creating one is just about the trickiest beauty skill to master. If you’ve spent evenings searching how to do cat eye makeup to no avail, we have a helpful trick for you. Place a piece of adhesive tape at the outer corner of your eye and use it as a guide for creating your flick! Combine that tip with the old adage, “practice makes perfect,” and we have a feeling you’ll have the cat eye down pat in no time.

Learn more from our article, Wing It: Learn How to Do Cat Eye Makeup with Our 6 Expert Tips.

6. How to Take Off Makeup without Makeup Wipes

Sometimes, you need to take your makeup off and there are no makeup wipes nearby. In those cases, the solution definitely isn’t to go to sleep with a full face on. If you’re one of the many people wondering what to do when you find yourself without makeup wipes, you have a number of makeup removal options including cream cleansers, micellar water, and even soap and water.

Learn more from our article, How to Take Makeup Off without Makeup Wipes.

7. How to Apply Aloe Vera on Face

Aloe vera isn’t reserved for soothing sunburns at the beach. As popular search queries indicate, it can also be part of your skin care routine. Rather than slather your skin with the green gel you use for burns, apply a water-based moisturizer formulated with aloe vera water. Have your pick from the L’Oréal Paris Hydra Genius Daily Liquid Care for Normal/Oily Skin, L’Oréal Paris Hydra Genius Daily Liquid Care for Normal/Dry Skin, and L’Oréal Paris Hydra Genius Daily Liquid Care for Extra Dry Skin.

Learn more from our article, Is Aloe Vera Good for Your Face?

8. How to Glue Down Eyebrows

When the list of most-searched beauty questions came out, there was one question even plenty of beauty experts weren’t familiar with: How to glue down eyebrows. If you’re in the same camp, here’s the deal: For costume makeup, eyebrows sometimes need to be hidden so that a completely different brow shape can be drawn on. The technique used to do this involves using a glue stick to literally glue down and hide your brows. Who would have thought?

Learn more from our article, How to Glue Down Eyebrows.

9. How to Fix Cakey Makeup

Similar to how everyone has bad hair days and bad skin days, everyone has bad foundation days. You know what we’re talking about, days where your foundation looks totally cakey even though you didn’t do anything differently. On those days, you need to know how to fix cakey makeup. Personally, we’re partial to the setting spray method—a few spritzes post-makeup application can help soften makeup that looks cakey.

Learn more from our article, How to Fix Cakey Makeup.

10. What Color Concealer Should I Use?

Have you ever typed a question into a search engine and received an answer that wasn’t what you were looking for? Well, we can totally see that happening if you were to search “what concealer should I use?” as there are two interpretations. You could be wondering how to find your concealer shade match, or you could be on a quest to find the right color correcting concealer for your skin tone. Just in case, let’s tackle both variations of this question.

If you’re in the market for a new concealer that matches your skin tone, we recommend looking for your shade in the L’Oréal Paris Infallible Full Wear Concealer Waterproof, which comes in 25 shades and has a full coverage formula. It’s also a good idea to swatch the concealer before buying in order to get your best match—but only if there are testers available for that purpose. You can also apply all of the same tips that work for finding the best foundation shade for your skin tone.

If you’re more interested in color correcting, we can help with that, too. For redness, use a green concealer. For dark circles, use a peach or orange concealer. For bluish-purple discolorations, use a yellow concealer. Color correcting works based on color theory, so you can also always just envision the color wheel and consider which color would neutralize your problem areas.

Next: L'Oréal Paris Named One of Google's Top Trending Beauty Brands of 2018

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