While there are plenty of trendy makeup products vying for attention in the beauty spotlight, only a few earn the coveted title of “makeup staple.” We’re talking about products that stand the test of time; the tried-and-true go-to’s people keep coming back to no matter what else they add to their makeup bags.
Dubbed by some as one of the best mascaras in the class, L’Oréal Paris Voluminous Original Mascara is arguably one of those staples. Joining this popular mascara is the new Panorama Washable Mascara, an extended member of the Voluminous family that offers impressive corner-to-corner panoramic lash volume.
Both are good mascaras to choose from—each with their own set of perks—but what is the best mascara choice for you? And does it make sense to keep both on hand? To help you choose, we’re diving into the benefits of each.
With a conditioning formula that leaves lashes supple and soft to the touch, L’Oréal Paris Voluminous Original Mascara isn’t your everyday mascara. It helps protect and condition lashes while adding dramatic fullness for fringe that lasts—no clumping or flaking.
Here are a few more reasons why some consider this one of the best mascaras out there:
If you're looking for one of the best mascaras for length and volume, this might just be the end of your search. L’Oréal Paris Voluminous Original Mascara has a unique formula that allows you to separate and build soft, full lashes. The creamy formula builds up to five times more volume, immediately creating the appearance of thicker lashes.
The mascara’s volume-maximizing brush plays an important part, too. Its design quickly thickens and builds lashes evenly. Simply sweep on a coat to complete any makeup look, whether you’re going for a natural appearance or want to look red carpet-ready.
While we love Voluminous Original Mascara’s intense black shades (namely, Carbon Black and Blackest Black), this popular mascara also comes in a range of colorful hues, including Deep Burgundy, Deep Green, Cobalt Blue, and Deep Violet. We love the way these unexpected shades can add a hint of color to your look or help make your eyes pop. And we’re not alone: Ever since going viral on TikTok, influencers and celebs have been swapping their traditional black tubes in favor of more colorful alternatives.
Every hue of this trending mascara features the same signature formula that helps lengthen and thicken your lashes up to five times more than their natural thickness. Plus, you can count on its volume-maximizing brush to build your lashes evenly for a bold, colorful look.
L’Oréal Paris Voluminous Original Mascara also comes in a waterproof formula, adding to the reasons why it’s a top mascara pick. It’s perfect for rainy and humid weather alike, emotional events like weddings, and sunny beach or pool days spent splashing around in the water. To remove this waterproof mascara, reach for L’Oreal Paris Eye Makeup Remover. The oil-free formula gently breaks down makeup, leaving the area feeling conditioned and refreshed.
If long, full-looking lashes are your Roman Empire, consider reaching for L’Oréal Paris Panorama Washable Mascara. Available in three shades—Black Brown, Blackest Black, and Black—it’s the best mascara to swipe if you’re aiming for that bright-eyed look with enviably long lashes.
Here’s what makes it so innovative:
Whether you’re leaning into the coquette makeup aesthetic that’s so trendy right now or simply want that doe-eyed look, the Panorama Washable Mascara is worth taking for a spin. True to its name, it features a unique brush with multiple levels of bristles that evenly coat every single eyelash from corner to corner, like a panorama. This not only creates length and volume but helps fan out lashes to create the illusion of larger-looking eyes. In fact, the dramatic results can make your eyes appear up to 1.4x larger!
Although it’s washable, Panorama Mascara offers up to 24 hours of reliable wear-time, making it a mascara that endures through all of the day’s ups and downs. The formula is ophthalmologist-tested and suitable for both sensitive eyes and those who wear contacts. In other words, you don’t have to worry about irritation or discomfort and can go about your business serving soft lashes with serious length and wow-worthy volume.
Along with lasting all day long, the Panorama Washable Mascara is one you can rely on for a clump, smudge, and flake-free experience. Its 5% Stretchflex Complex helps to keep your long lashes separated and flexible, sans clumping or fallout.
Both the L’Oréal Paris Voluminous Waterproof Mascara and the Panorama Washable Mascara are excellent mascaras with enduring formulas and gorgeous results. The former is the best mascara for those who want to experiment with color and enjoy serious dramatic volume, while the latter is one of the best everyday mascaras thanks to its ability to create soft, long, fanned-out lashes (and bigger-looking eyes). Which one are you choosing?
Next Up: 8 Common Mistakes to Avoid When Applying Mascara
Photo Courtesy of L'Oréal Paris
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